Van Clarus is built for discreet, everyday use — positioned as a first step or reliable reserve. We are currently qualifying manufacturing partners for long-term cooperation in Europe.
If you can support private label packaging, EU documentation readiness, and stable production, we should talk.
Entry is based on desk research, competitor benchmarking, and a clear positioning strategy inspired by proven D2C models in adjacent categories. Detailed research notes are available after NDA.
NL+BE+DE represent a substantial population with hearing loss, with a majority remaining untreated — creating a strong OTC opportunity.
OTC and private-channel adoption continues to grow as consumers prefer discreet, fast and affordable options outside traditional retail paths.
The category is approached as a lifestyle-first, low-stigma entry point — adapted to EU compliance, support, and returns realities.
Suppliers discount for predictability. This is where we demonstrate predictability: clear acceptance criteria, disciplined QC, and repeatable reorder mechanics.
Qualification runs through pilot orders, field feedback, and a defined transition into structured reorders.
Sampling plan (AQL), batch traceability, and clear failure handling. Preference for partners aligned with CAPA processes.
EU-based handling for support, warranty, and returns to reduce supplier operational load and protect end-user experience.
Partners are qualified on documentation readiness, production stability, and the ability to scale cleanly.
To request an NDA and supplier brief, contact procurement. Compliance questions can be handled in parallel.
Preferred subject line: “Van Clarus — Supplier Introduction”
Rotterdam, The Netherlands
Built by a Dutch e-commerce operator active since 2005.
Group details shared on request.